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The butcher’s trade – yesterday and today!

When it comes to meats and sausage, consumer and purchasing behavior are undergoing a massive transformation. What does that mean for a trade with a centuries-old tradition? Will it be a future of handicraft vs. high tech – or is there a compromise? What does a large meat processor offer that the regional shop around the corner can’t? And why are some young people rediscovering an enthusiasm for the trade’s age-old virtues? 

In a new episode of TFB talk, we talk with three generations of trained butchers about how they view their trade and estimate its prospects. In the episode, we will also explore the image people have of butchers and what they expect from the trade today. And we’ll look over the shoulder of a creative young woman who is learning the butcher’s trade and has already won some prizes for her own bratwurst.

Don’t miss the exciting premiere of TFB talk Season 2!


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